Marketing and Branding is James Madison University's primary communications link to the world beyond campus.
A part of the Division of University Advancement, the office advances the university's brand by combining the university's communications, marketing, and public affairs efforts.
Mission: To advance the James Madison University Brand
Vision: To combine our strengths so that target audiences engage JMU brand propositions with measurable results
Communications Council
The JMU Communications Council is an inclusive community of communicators across campus who closely coordinate our efforts and produce consistent work that collectively advances the JMU brand. We are focused on professional development, information-sharing and collaboration, relationship-building and adding value to the public perception of the university. University Marketing and Branding is the conduit for the council and oversees its efficacy, success and impact.
