Serving high-potential middle and high school students who are interested in pursuing education beyond high school.

The purpose of the Educational Talent Search Program (ETS), also known as Talent Search, is to provide college planning and preparation tools that guide low-income, potential first-generation college students as they transition from their current studies in middle school and high school to post-secondary education. The ETS program at JMU also helps students who are not low-income and first-generation but indicate academic need for services as well as those who may not have graduated high school and/or adults seeking to complete post-secondary education.

ETS staff work to guide and advise students on college requirements so students are eligible to apply to the institution of their choice. Furthermore, participants receive career advisement, academic advising, tutoring, workshops, college tours, and cultural activities.